Ignite Sweden at the Global Entrepreneurship Congress

Our Director for International Cooperation, Sasan Shaba spoke about the secret to Sweden’s startup success and what needs to be done to scale startups globally.

What is the secret to Sweden’s startup success and how does a country of just 10 million have a rate of unicorns second only to Silicon Valley? Our Director for International Cooperation, Sasan Shaba yesterday spoke at the Global Entrepreneurship Congress in Riyadh about this and what needs to be done to scale startups globally.  

“Sweden is one of the most innovative countries in the world, with some of the most promising unicorns and a big startup ecosystem. Being in Riyadh discussing the secret sauce of how Sweden is generating more promising entrepreneurs and the do’s and don’ts together with about 7000 people has been both inspiring. It gives me perspective and insights of how other countries do it and how Sweden can do more on a global level,” says Sasan.


Sasan was joined by Allen Mohammadi, Co-founder and CEO at Plasticfri, and Thomas Ostrom, Founder and Board Member at Climeon, in the conversation moderated by Marc Penzel, Founder And President at Startup Genome. as they discussed the success of Swedish startups as well as their challenges scaling in a global market. 

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