Startups

Find Your Next Corporate or Public Sector Customer with Ignite Sweden.

More Business to More Startups

Bringing innovation to market is challenging, especially in B2B and B2G sales. Finding the right person, securing a meeting, and navigating long sales cycles can take months or even years.

This is where Ignite Sweden comes into play, matching your startup with corporate and public sector customers actively seeking innovative solutions like yours.

Startup Matchmaking That Leads to Real Business

Ignite Sweden helps startups connect with corporate and public sector customers through a targeted matchmaking process designed to create real business collaborations, with a track record of over 700 commercial deals. We provide structured support to startups through two core offerings:

Customer Validation Sprint

A curated matchmaking process where startups meet corporate and public sector customers based on their identified innovation needs. Startups are pre-selected by the established organizations and get a one-on-one 20-minute meeting to explore potential collaboration.

Collaboration Mastery

Support to help startups navigate corporate sales, improve negotiation skills, understand legal frameworks, and accelerate partnerships beyond the first meeting. Includes coaching, tailored workshops, and access to startup-friendly contracts and legal advice.

Fast-Track Your Startup's Journey From Innovation to Market

  • Meet decision-makers, not just contacts – We bring the right people from corporate and public sector organizations to the table, ensuring they have the mandate and budget to initiate paid collaborations with startups.
  • Every meeting is a real business opportunity – Through needs assessments and targeted scouting, our matchmaking process creates high-value interactions that can generate early commercial traction.
  • A proven track record of delivering real business for startups – We have facilitated over 8,000 curated one-on-one meetings, with six out of ten leading to further discussions and more than 715 resulting in paid collaborations.
  • We handle the logistics, so you can focus on your meeting – We take care of everything, from providing the digital platform or physical location to scheduling the meeting, so you can concentrate solely on discussing business collaborations.
  • Zero cost to participate – Your startup’s journey with Ignite Sweden is funded by Vinnova, meaning you can access all these opportunities at no cost.


Ready to start?
Check your eligibility and create your startup profile.

What Startups Say About Ignite

Start Your Journey with Ignite Sweden

Find the Right Partner for Your Startup


Through Ignite Sweden, your startup can engage with potential customers to explore strategic partnerships, validate your startup innovation, refine product requirements, test your solution in real customer environments, and even scale internationally.

We work with corporate and public sector organizations in Sweden and abroad that are actively seeking innovative solutions in the following areas:

  • AI & Machine Learning
  • Construction & PropTech
  • Cosmetics & Consumer Health
  • Energy
  • FoodTech & Agriculture
  • Forestry
  • Healthcare & MedTech
  • Industry 4.0 & Manufacturing
  • Mobility
  • SecureTech
  • Smart Cities & Urban Solutions
  • Sustainability & ClimateTech
  • Warehouse & Logistics
  • Waste & Recycling
  • Water & Wastewater
  • And more!

Can your startup join in?

Check out if your startup is eligible to participate in our activities.

Sounds like a deal?

It certainly is! Now follow these simple steps to create your company profile on our digital platform Ignite Magic.

  1. Click here to create your account
  2. Check your inbox and activate your account 
  3. Fill in your company profile
  4. Sign up to any of our upcoming matchdays
  5. Let us do the rest!

Is it worth participating?

If you ask any of the startups that have entered one of the 715 paid collaborations initiated through our program, the answer is YES.

Find out what startups think about Ignite Sweden in this short film.

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More questions?

Many questions have popped in your head after you have read about our program, right? If that has happened, check out our FAQ where we might find the answer to those.

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